We Don't Fit
We unfortunately are too busy slaving away again. But we love to blog, so let's have a short one.
The other day a colleague showed us the Jakarta Post's reader's profile [1]. Have you seen it?
It's interesting.
Apparently, if you are a reader of the Jakarta Post, chances are :
You are an Indonesian man, married, and above 50 years of age. You have the newspaper delivered to your home, and you read it every morning.
You have a post-graduate degree, hold a job (very possibly a senior position) , and -- read this -- you spend more than 10 million a month in household expenditure...
Eh? more than 10 million? Each month?
We read the Jakarta Post, you see.
Now we are wondering: Whose 10 mil was it that we spend each month? And what do we possibly spend it on?
Wicked.
=====
Source:
[1] The Jakarta Post Reader's Profile
The other day a colleague showed us the Jakarta Post's reader's profile [1]. Have you seen it?
It's interesting.
Apparently, if you are a reader of the Jakarta Post, chances are :
You are an Indonesian man, married, and above 50 years of age. You have the newspaper delivered to your home, and you read it every morning.
You have a post-graduate degree, hold a job (very possibly a senior position) , and -- read this -- you spend more than 10 million a month in household expenditure...
Eh? more than 10 million? Each month?
We read the Jakarta Post, you see.
Now we are wondering: Whose 10 mil was it that we spend each month? And what do we possibly spend it on?
Wicked.
=====
Source:
[1] The Jakarta Post Reader's Profile
3 Comments:
that's where my money's going... very worrying :-)
Sometimes, I doubt statistic.
Above 50 years of age!
Now that explains why after I cancelled my subscriptions, I've become a lot younger.
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